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Consider this: over the next 30 years, $30 trillion is expected to be passed down from baby boomer parents to their Generation X (1965-1980) and Generation Y/millennial (1981-2000) children.[1] And 66% of those children do not retain their parents’ financial advisors after they receive an inheritance.[2] As a result, many advisors are seeing their asset base – as well as the value of their business – shrink amid this generational wealth transfer.

According to a recent survey by InvestmentNews, advisor respondents said that lack of a relationship with clients’ children was the biggest obstacle to retaining assets passed to heirs.[3] Clearly, the writing is on the wall: to ensure the long-term health of their business, advisors must find ways to connect with their clients’ children and become...

Interview with Financial Advisor Social Media Extraordinaire, Jamie Cox

Originally posted by Financial Social Media

By: Amy McIlwain

James A. Cox, III of...

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Great Website Design Begins with a Strong Brand Identity

By Diana Merkel, owner, Pinkshag Design

The Branding/Discovery Process

A great website design begins with a strong brand identity. If you are designing or re-designing a website for your firm, it is...

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Navigating the Rapids of Mobile Technology

By Dave Curry

Before our daughter came, my wife and I did quite a bit of whitewater rafting on the Arkansas River in Colorado. Some stretches of the...

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12 Out-of-the-Box Ideas for Financial Seminar Marketing

Originally posted by Financial Social Media.

By: Amy McIlwain

While you may not be an event planner by profession, there will...

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